Our BRANDS
Our BRANDS
We are extremely proud of our in-house creativity here at Whispering Smith. Discover our impressive portfolio of youth-led fashion brands that are stocked by some of the world's biggest retailers.
MEET Our Brands
Brave Soul
Established in 2004, Brave Soul brings on-trend clothing to all at an accessible price point.
Brave Soul bridges the gap between catwalk and high street fashion without ever compromising on quality, so customers can always enjoy the latest styles no matter what life they lead. The brand’s vast collections span everything from accessories and outerwear to swimwear, dresses and jeans. Inclusivity is at the heart of the business with dedicated Tall, Plus and Petite collections designed every season for women. Plus sizes are also available across the menswear range, which is an industry rarity.
Brave Soul is currently distributed to top retail and e-Commerce brands around the world, including ASOS, Boohoo, Zalando, La Moda, Footasylum, New Look and Namshi. With no minimum order quantity for wholesale and over 2,000 styles in-stock year round, Brave Soul is the ideal brand if you’re looking to increase your affordable clothing offering.
Night Addict
A unisex lifestyle brand, Night Addict combines the coolest street styles from all corners of the globe.
Established in 2017, Night Addict offers affordable streetwear that goes beyond the norm, inspiring men and women all over the world through its commitment to originality and authenticity. From graphic hoodies to distressed jeans, every product in the brand’s collections is designed to give customers the confidence to explore and express themselves, wherever they want to be seen and heard. Our most directional brand, Night Addict is stocked at global retailers including SSense, ASOS, Zalando and TK Maxx.
GOODFORNOTHING
Established in 2011, GOODFORNOTHING offer customers effortless style for endless possibilities.
Spanning both menswear and womenswear, GOODFORNOTHING specialises in cutting-edge, premium inspired streetwear. The brand encourages customers to follow their interests, trust their instincts and achieve their greatest ambitions without limitations, and to so do in their collections oversized t-shirts, cargo pants, outerwear and denim. Available online as a D2C brand or as wholesale, GOODFORNOTHING stockists including JD Sports, Foot Asylum, ASOS and Zalando.
Hoxton Haus
An active lifestyle brand made for city girls that are always on the move.
Established in 2017, Hoxton Haus brings East London cool to the activewear scene. The brand's womenswear collections feature sculpting leggings, crop tops and cosy sweatshirts designed to help customers feel their very best self – from workouts to hanging out and everything in between. Hoxon Haus is stocked in some of the world’s most prestigious high-end wellness spaces including StretchLab and BRX.
